About Me
I'm Syed Muhammad Asif — I build websites that are fast, custom and built to convert.
WordPress developer & designer from Pakistan, founder of Code Prisma (SECP-registered, 2021). 672+ clients served, $33,000+ earned online, 12+ US healthcare websites under my care.
Syed AsifWordPress Developer · Founder, Code Prisma
Skills that cover the whole project
I'm a WordPress developer & designer who handles every layer of a website myself: design (Photoshop, Illustrator, Adobe XD — 6+ years), development (fully custom WordPress/Elementor builds and PHP plugin development), performance (Core Web Vitals — I've taken a site from 60 to 99 and keep live sites at 90+), SEO (Rank Math, JSON-LD schema, content architecture) and security (hardening and full hack recovery, including clearing a site off Google's blacklist).
My code ships to production: two plugins — Accordly & Ratevo — are live on the official WordPress.org directory, reviewed and approved line-by-line by the WordPress.org team. And I currently build and manage 12+ US healthcare websites — ER of Mesquite, Plano ER, ER of Dallas, Kingwood ER, SilverLake ER, Spring Cypress ER and more — where speed, security and uptime genuinely matter.
The background in one line: started 2019 as a graphic designer and digital marketer, grew through freelancing to 672+ clients and $33,000+ earned online, founded Code Prisma (SECP-registered, 2021) while at university, and hold a BS in Software Engineering.
2+ years in US healthcare
Hands-on experience with US ER & hospital websites
For the past two years I've worked part-time as a developer for a US-based healthcare web company — designing, building, recovering and maintaining freestanding emergency-room and hospital websites end to end. Out of respect for that company I don't name it here, but the day-to-day experience of running real, high-stakes medical websites is something I bring to every project.
That means I know exactly what a high-trust website needs to rank, convert and stay secure — from medical schema and Core Web Vitals to HIPAA-aware forms, location pages and 24/7 uptime.
Healthcare website expertise
Everything a hospital or ER website needs — done right
Across 2+ years of hands-on work on freestanding ER and hospital sites, I've personally handled:
Full custom ER builds
Complete sites built from scratch — 30–58 pages, 40+ SEO blogs, service, location/near-me and specialty pages. Zero templates.
Medical SEO & schema
Dynamic JSON-LD medical schema, Rank Math SEO and Google Reviews across every page — built for local healthcare search.
Speed & Core Web Vitals
Sites consistently maintained at 90+ PageSpeed on mobile & desktop, with images, caching and code fully optimised.
Security & hack recovery
Wordfence hardening, Cloudflare Turnstile, audit logging — and full malware recovery, including removing a site from Google's blacklist.
Custom plugin development
Built a WordPress FAQ plugin from scratch with FAQPage JSON-LD auto-generation, bulk FAQ manager and per-post controls.
Healthcare-specific pages
Urgent Care vs ER, No-Wait ER, Letter of Protection, payment plans, No Surprise Billing, insurances and careers.
Numbers that matter
Results, not just years of experience
Beyond the code
My wider skill set
Years of hands-on experience across design, app growth and marketing — not just development.
Graphic Design
6+ years in Adobe Photoshop, Illustrator and XD — from first concepts to polished, print-ready and digital assets. See 150+ designs →
App Store Optimization
ASO for 600+ apps & games — metadata, creatives and ranking strategy across the App Store and Google Play.
Digital Marketing
Facebook & Instagram ads, social-media branding and optimisation — campaigns reaching 200,000–365,000+ people. See results →
AI-augmented development
Vibe coding — done professionally
I use AI coding agents the way senior developers do: to ship faster without lowering the bar.
Agent-driven builds
Both of my WordPress.org plugins and the entire Code Prisma platform — a custom PHP CMS — were built with Claude (Claude Code) doing the heavy lifting, under my direction and review.
Prompting & task management
Precise prompts, well-scoped tasks and tight review loops across Claude, Codex and other agents — the skill that turns AI speed into production-quality results in a fraction of the time.
Human-verified quality
AI writes faster; the standards stay mine. Proof: the plugins passed WordPress.org's line-by-line human review, and the sites I ship hold 90+ PageSpeed.
This site itself was vibe-coded — a hand-tuned static build with no page builders, which is exactly why it loads instantly.
Credentials & education
Trust builders
- BS Software Engineering — Abasyn University, Peshawar (2022), 70% merit scholarship
- IELTS Academic 6.5 (Speaking 7.0) — clear, comfortable communication in English
- 2 plugins published & approved on WordPress.org — Accordly & Ratevo
- Founder — Code Prisma (SMC-Private) Limited, SECP-registered since 2021
- KPITB "Digital Skills for All" (World Bank-assisted) — WordPress, Digital Marketing, Graphic Design, Business Communication
- DigiSkills.pk — Freelancing, Graphic Design, Creative Writing
My goal: grow Code Prisma into an AI-driven web solutions company — while personally staying hands-on with every build.
Want to work with me?
Tell me about your project — I personally scope and reply to every message within 24 hours.
Get in touch